acquired a stereo microscope from eBay, and decided to save some more money by designing, machining, and assembling his own arc reactor ring light to go along. After finding an LED driver board sitting around as well as ordering some surface mount LEDs, he set about using a lathe to cut away a block of lexan, making sure to include slots for the lights as well as the microscope mount point. Follow the link to see the detailed build photos, as well as some comparison shots with and without the ring light.
A month or two earlier though, and would have had a fantastic start to an Iron Man costume.
Several factors have contributed to this year’s gusher, including a U.S. Supreme Court ruling in January that now allows unlimited campaign spending by corporations and unions. In August, a low-profile Federal Election Commission decision opened the door for donors to pool their money and give anonymously, which produced a bumper crop of ads from nonprofit political groups and committees trying to influence voters.
“The biggest factor driving the spending is the competitive landscape,” said Evan Tracey, president of Kantar Media’s Campaign Media Analysis Group. “Incumbents across the country are worried about losing, and they are not holding on to their money. And many of these statewide races are in states with expensive media markets like New York, Texas and California.”
Political spending this year should reach record levels, Tracey predicted.
Wells Fargo's Ryvicker estimates that TV stations will collect $2 billion in political money this year. Cable television systems will generate at least $150 million; radio stations will garner $250 million; direct mail efforts should consume $650 million; and billboards will receive $55 million. Ryvicker estimated that newspapers would take in $95 million in political money.
Coming in last, according to Ryvicker and Tracey, will be Internet sites. Their collective haul should be about $50 million -- less than 2% of the total.
Companies that own TV stations in the LA market include CBS Corp., NBC Universal, Univision Communications, News Corp., Walt Disney Co. and Tribune Co., which owns KTLA-TV Channel 5 and the Los Angeles Times.
For the full story in the Los Angeles Times, click here.
-- Meg James
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